Why Luxury Domains are Hot Now

The domain name market has seen some global upticks and none more rapid than the interest in luxury names of late. Why are luxury domains hot? Because the consumer markets that luxury brands are reaching out for are growing more broad. Because companies holding luxury labels have to vend goods to wring value from the brand. And with the new Internet shopper, the online domain is the gateway to tapping the luxury market consumer clicks.

Luxury brands are spending more money on advertising for more modest consumers and getting lean and mean for the bottom line.That means their ad spending online is up as well, a boon for webmasters and domainers. PPC and Adsense minded webmasters have long been searching for new markets in traffic and search engine referrals. For the good life, premium travel, fantasy living, celebrity lifestyle, and glamorous brands, the luxury market is here.

Witness the PPR brand Puma leading the sports pack of franchise brands with Usain Bolt, and Burberry refashioning its clothing line to the signature plaid. Shopping sites with keywords like top, grand, posh, gourmet, luxury and other luxury domain name root words are very brandable and very promotable at the present time. The Gilt Groupe (Gilt.com) got dual rounds of financing, not chump change in a global recession.

Luxury properties are being auctioned off to the lowest bidder as mortgage banks and finance companies flee long term structured debt on properties in densely for-sale neighborhoods. Attracting the luxury buyer, both from middle class and top tier demographics is more appealing and lucrative than ever before. Sites like Net-aporter cater to the designer savvy online shopper. These are the new affiliate sponsors.

Hedge funders like the Fortress group will be vending their luxury properties soon, and where will their brokers look for frugal shoppers with luxury tastes? At the sites savvy domainers have the skill to buy names for and make. As one expert domain in the retail sector says, “With the fall of the shopping mall and the rise of the online bargain hunter, any geo market right now should have its own luxury goods consignment shop.”

Christie’s Great Estates is a good example. The real estate market has always been a fast-moving domain name arena, but the current hybrid market for real estate in the luxury demographic at fire sale prices means floodgate traffic based on the quality of listings and the strategy webmasters employ getting new eyeballs arriving and sticky. Luxury hotel revivals like the Los Angeles mainstay Chateau Marmont and Miami’s Raleigh need sites to deliver customers from.

That mean domainers can craft communities of customers ready for bright ads. But credit card and hospitality niches are looking most hardily for visitors. Says the webmaster at www.luxury.org.uk, “Sites like Gilt.com, for frugal but posh shoppers looking for designer seconds, with an invitation-only user base, show premium consumer appeal”.

Luxury travel now is also so steeply discounted that advertisers are paying top affiliate rewards to populate their sites with banners and links. This is good news for webmasters with premium or luxury travel or hotel domains. For a development site project that is hot right now, luxury and its domain has never looked better.

Acquired Fridges.com

I was busy over past few days and didn’t have time to blog. I have acquired Fridges.com and I am planning to develop it into a website dedicated to fridges as well as freezers.

I had done my research before I acquired the domain and according to google adword tool, there are around 200,000 EXACT searches per month for the keyword “fridges” and 550,000 EXACT searches pre month for the keywrod “fridge“.

“Fridge” is a short version for “refrigerators” and in the UK, we only use “fridge” or “fridges” and in the catelog, you would mostly see “fridges” rather than “refrigerators”. In Australia, the same applies, I think. Some people told me that in the US also, people use “fridges” instead of “refrigerators” in some parts.

If you have any suggestions regarding this domain, I appreciate any development ideas or even website examples.

InsuranceComparison.com launched.

We have launched the insurance comparison website and it has been a late night for me to finish this website. There are still a few things to do such as “insurance articles” etc…

I hope in the near future, many people compare their insurance policies via the site http://www.insurancecomparison.com . “Insurance” niche is one of the niches I am interested in and I am glad the “insurance comparison” site is now live.

Have a great day.

NoktaDomains.com is selling my own domain DoorstepLoans.com without permission!!

I was looking at Google for my website for Doorstep Loans and actually I was looking at whether the website,Doorstep Loans got any backlinks. Surprisingly, I find out that NoktaDomains marketplace has been selling my domain, DoorstepLoans.com on their site without my permission.

You may look at their domain sale page for the domain, DoorstepLoans.com at Noktadomains selling my domain. I have no idea what is going on. I have checked whois data and I still own the domain and the website, Doorstep Loans.

P(PHI).com sold for $60,000

The two character symbol domain P(phi).com sold for $60,000, interesting many who watch the Russian aftermarket closely the IDN waters have been churning with active chat concerning the future of foreign character and symbol and foreign subTLD hybrids now bursting onto the domain commodities market. Bruce Caley is the seller of this private domain name transaction.

The Cyrillic IDN shows how the Russian internet derby is moving to aggressively capture global domaining properties. This auction benchmarks the current dollar value possible for such domain name speculation projects. In Cyrillic transliteration, the P is really a Russian R and the Phi is translated to a Russian “F”. Thus a new acronym for the Russian federation online is born.

DentalInsuranceComparison.com at Sedo auction, very low reserve

Recently there have been a huge interest in the “insurance” domain names thanks to the recent discovery of the sale of Insurance.com for over $35 million dollars. There is currently an insurance domain running at Sedo domain marketplace. The domain is DentalInsuranceComparison.com and currently the bid (reserve met) is very low.

Petinsurancecomparison.com was sold for $11,100 and if you compare with that price, current reserve or bid is very, very low.

If you like to have a look at the domain auction, please visit here at DentalInsuranceComparison.com domain auction link.

Food Truck Race Burns Servers

The Yahoo ads and food network site for the Great Food Truck race has been down for some time, which must mean record demand has blown a fuse at the NOC or that someone forgot to recharge whatever Iphone it is running on. Nevertheless, the Great Food Truck race pits seven food trucks, three of them from Los Angeles, against hot and cold ice cream competitors.

The American TV road trip Odyssey taps the hot food truck trend. Coverage form a Google search the day of the premiere renders results not from the source. News is everywhere from TVsquad to the LA Weekly to Entertainment Weekly, just no originating domain bandwidth is available. Pity. Usually getting information about a TV premiere is a bit easier, especially online.

What a waste of SEO and active links! Looks like whomever blogs a website about this will get plenty of hits.

It’s a gutsy move using Yahoo banners and prominently displayed advertising online to promote a that-night series premiere of a roach-coach reality show, and then not have servers or links running when the click on the banner loads. Could this be the start of “un-advertising?” Either that or whomever hosts the Food Network site has some competition worries from any web hosting company that can form a service offering quote.

Would it be appropriate for experienced domainers to criticize heavily?

I have reguarly read the blogs and posts from experienced domainers and I find them quite insightful. But some experienced domainers criticize domain newbies heavily and I found it a bit strange. In every field, there are newbies and we couldn’t expect them to know all the things in a very short period of time. I am a medical professional and I got medical students and junior doctors all the time under myself. I couldn’t expect them to know all the things and it takes a few years to learn skills to be more and more competent. We have to guide them in a supportive manner and it would be unfair to criticize our junior colleagues for not having confidence to handle difficult cases.

I really think this also applies to domaining. I believe I have read that even Frank Schilling registered very crappy domains during his initial few years. In our medical field, there is established textbooks, medical schools, training institutes etc… and it takes usually 7 years to finish medical training and another 7 to 10 years to  become a consultant. In domaining world, many experienced domainers usually keep their ways of success to themselves and it makes more difficult for domain newbies to learn from their mistakes and so on. But over the years, if any newbie is persistant enough to pursue his or her interest, the skills & knowledge would improve over time assuming that there isn’t anything wrong with the newbie mentally.

Is ICANN XXX Crazy?

Vaunted and august Internet governing body ICANN seems to have its feathers in a knot over the latest TLD trying to make it to the Show as a top level domain. Avid domain speculators and adult name domain owners are watching the latest reports to determine which way the metronome is leaning. The ICANN  “relaxation” of top level domain application rules may prove too much for some online groups.

The triple X connotations are obvious to anyone over ten years old, so the ICANN group has its hands full trying to contain web possibilities, Many career domainers can’t believe the staid ICANN body  approved a commercial entity that will legitimize and focus pornography and be viewed as a negative force on line for misogyny, the rights of women, and ongoing freedom of the press issues.

ICANN isn’t completely sold on .xxx yet. The group must first conduct  due diligence  of applicant ICM’s business plan for the domain.  The ICANN board will then review the contract proposed for the operation of the .xxx domain. The issue will most probably go to ICANN’s Governmental Advisory Committee, next scheduled to meet in December in Colombia.

If ICM gets impatient they can talk to the other derby losers for the ICANN TLD apply,-pay-and-wait process. Remember those dot-kids and other domain rejections ICANN so astutely rendered judgement on? Maybe ICANN may realize they were wrong about those, too.

Have acquired InsuranceComparison.com

I acquired the domain, InsuranceComparison.com recently and it took me nearly one month to close this deal. I have sold a few insurance domains and I like that niche.

I am planning to develop this domain, InsuranceComparison.com into a business website but it would need extensive project to do such a website, I believe. Do you recommend/know any business website developer who could create an insurance comparison website?

I am thinking of using subdomains such as

Car.InsuranceComparison.com, Health.InsuranceComparison.com, Pet.InsuranceComparison.com
Home.InsuranceComparison.com
Travel.InsuranceComparison.com
Life.InsuranceComparison.com

etc…

What do you think of such subdomain creation? Would you suggest creating directories instead of subdomains?

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