Boxing Hero Pacquiao Takes Yahoo Trophy

Filipino demos can’t get enough of boxing hero Manny Pacquiao. According to search engine Yahoo!, “Manny Pacquiao” was the most searched term in the Philippines for 2009, edging out the late democracy President Corazon Aquino who came in a close second.

According to search engine Yahoo!, “Manny Pacquiao” was the most searched term in the Philippines for 2009, edging out the late democracy Preident  Corazon Aquino who came in a close second. Domains and sites  like “www.boxinghero.com” make development for sports boxing a reliable source of traffic from demos like this.

According to Yahoo the Phillipines’s search results emerged from an estimated 150 million online searches this year for the Philippines alone.

Yahoo!, which has a search engine function,  released graphic data showing “Manny Pacquiao” garnering roughly 25 percent of all searches in the Philippines. This was slightly higher than the number of online queries for “Cory Aquino” which hit almost one-fourth of the total.

This was followed by queries for Francis Magalona, Ondoy, Dionisia Pacquiao, Shalani Soledad, Eraserheads, the University Athletic Association of the Philippines, Mar and Korina and the Philippine Basketball Association.

“What is unique to the Philippines is that the boundaries between entertainment, politics and sports intertwine simultaneously, reflective of Philippine culture,” Yahoo! said in an e-mailed reply to the Philippine Daily Inquirer.

The Yahoo Phillipines search engine data list was led by commercial model Maricar Reyes, who was involved in a controversial sex video with suspended cosmetic surgeon Hayden Kho.

The online searches done by people who accessed the Internet from mobile devices such as mobile phones, however, had a slightly different flavor, evidence perhaps of the different demographics of mobile web users. (So perhaps dot-Mobi isn’t dead!!!!)

OMG, OMG.com got Yahoo’d

So how come nobody has trademarked OMG yet? Yahoo will probably try. Active in the domain sector (propping up a cheap domain selling but expensive to renew Yahoo Small Business franchise) the search engine/email utility/all purpose map platform and more company has been buying and selling space the past few months.

But can they develop worth a darn? Yahoo is  the buyer of OMG.com, which sold last week for $80,000, according to Domain Name Wire.

A well-known gossip site moniker, OMG.com shows those picture of starlets on red carpets in Hollywood and talks breathlessly about people you never knew existed. And now it belongs to …Yahoo.

Of course, Yahoo has a history with domain names too big for the ‘Hoo britches. Yahoo sold off contests.com in June for $380,000 after sitting on it for many years. Could Yahoo be the big domains player sleeper after all?

more at techCrunch

Yahoo and MSN Get in Bed

Searching for traffic in all the right places, Internet behemoths Yahoo and MSN have decided to pool resources and roll out a competitor to the famed Google titan of the search waves. Domainers looking to gain traffic must contentd with a new analytic powerhouse ruling the clicks online.

Under the 10-year deal, Yahoo.com and Bing.com will maintain their own branding but search results on Yahoo.com will say “powered by Bing.” Yahoo, in turn, will be responsible for attracting premium advertisers.

Microsoft will pay Yahoo 88% of the revenue it gains from searches on Yahoo’s sites. Microsoft will also have the rights to integrate Yahoo’s search technology into its own existing MSN hosted sites and platform portals. The deal is expected to close in early 2010.