Yahoo and MSN Get in Bed

Searching for traffic in all the right places, Internet behemoths Yahoo and MSN have decided to pool resources and roll out a competitor to the famed Google titan of the search waves. Domainers looking to gain traffic must contentd with a new analytic powerhouse ruling the clicks online.

Under the 10-year deal, Yahoo.com and Bing.com will maintain their own branding but search results on Yahoo.com will say “powered by Bing.” Yahoo, in turn, will be responsible for attracting premium advertisers.

Microsoft will pay Yahoo 88% of the revenue it gains from searches on Yahoo’s sites. Microsoft will also have the rights to integrate Yahoo’s search technology into its own existing MSN hosted sites and platform portals. The deal is expected to close in early 2010.